Artist: Wendy Wischer
Medium: Bus Wrap
Size: 9' x 10' x 40'
Year Installed: 2008
*Temporary Location: Fort Lauderdale/Hollywood International Airport -Rental Car Facility
*Please Note: Bus Wraps are temporary artworks and only on view for a specific amount of time. "Parallel" is currently on view in 2011
Wendy Wischer is the latest public artist to be commissioned through Broward Cultural Division's Public Art and Design Program. Her artwork, Parallel, will wrap the buses in the shuttle fleet that transport passengers between the Fort Lauderdale-Hollywood International Airport terminals and the rental car facility. Parallel’'s installation is targeted in time for the winter 2008 season of passenger travel at the end of October 2008.
Parallel is a temporary art project using graphic design and hi-tech printed vinyl to wrap the airport’s shuttle buses. The design is inspired by the mangrove tree, also known as the walking tree, which has its roots holding South Florida together. The artwork, while simple in design, consists of several conceptual layers. It is an image taken from the reflection of mangrove trees at the water’s edge. The images have been duplicated and reversed to create a mirror effect, both horizontally and vertically. The impression is that the landscape is revealing another dimension, one that is familiar yet unique at the same time, a window into the magic of our environment.
"Parallel is an image taken from the reflection of Mangrove trees in water at the edge. The images have been duplicated and reversed to create a mirror effect horizontally as well as vertically. The impression is that the landscape is revealing another dimension, one that is familiar and unique at the same time, a window into the magic of our environment. It is as if it is speaking, expressing some idea or thought that is beyond our communication abilities, yet sensed all the same. If we listen, not only with our ears, we will hear the story that is being told.
As with the diversity of people both living in and traveling through Broward County, the landscape holds a wealth of diversity in its jungle. Yet, within our diversity, common ground can be found. Our unique voices create ripples of experience that expand out to others and then melt together creating this special place that we pass through on our journeys, whether they be short or long term, they all become part of our experiences and reside within our memories.
As the passengers board the buses they become part of the story and this special journey, their voices become part of the sound and they contribute, even if in a small way, to the history of the place. The buses then circulate widely as they travel back and forth, bouncing from destination to destination, echoing the tale that is continuously unfolding".
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