The nation’s leading nonprofit organization for advancing the arts in America, Americans for the Arts, released Arts and Economic Prosperity IV.
This study shows that Broward County’s arts and culture industry grew by 50 percent, in the period from 2005 - 2010, generating $230 million in economic activity. Included in this study were 182 communities – representing all 50 states and the District of Columbia.
Broward County’s nonprofit arts and culture industry generated $230 million in local economic activity, a number that is comprised of $103 million in spending by nonprofit organizations and $127 million in event-related spending by audiences. This total number supports 6,402 full-time-equivalent jobs, generates $157 million in household income to local residents, and delivers $21.9 million in local and state government revenue. The study also confirms that an arts and cultural visitor will spend an average of $34.60 in audience participation, while a resident spends an average of $21.63. This highlights the importance of the cultural tourist who should always be a definite target in any plans for economic development.
"Having a strong arts and culture community plays a very important role in our efforts to attract and grow companies in Broward County. Companies want to know that their employees will have a number of quality choices of cultural activities. Arts and culture in our community stands out as a real strength in our recruitment and retention efforts."
--Bob Swindell, president and CEO of the Greater Fort Lauderdale Alliance
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