Experienced Hotel/Resort Professional with 35 years experience in the Hospitality Industry with a primary focus for the past 21 years of managing, marketing and revenue management at resorts in south Florida. Responsible for creating resort’s annual budget, formulating all action and marketing plans, ADR, Revpar and flow-through expectations. Product development specialist with extensive experience in, meetings, IBT, local corporate, transient, leisure, wholesale, group, and the development of destination resort packages, yield and revenue management, e-commerce, electronic media, public relations, and overall hospitality industry marketing. Capable of taking projects from initial concept through all stages to point of sale.
Widespread Domestic and International travel background, with over 19 countries visited and all 50 states, mostly for purposes of negotiating and hotel/resort product development, attending conventions, seminars, sales missions and sales calls. Accredited internet webmaster with numerous websites created for hospitality-related products. Published author, with a focus on fictional novels, travel stories and humor. Strong organizational skills in staff management, delegation, training and communication.