NATURE OF WORK
This is professional, consultative and promotional work involving the development and implementation of county-wide public educational programs.
Work involves responsibility for the development and coordination of comprehensive educational programs and activities. Work requires the preparation of media education campaigns and the delivery of public information and educational programs. Position incumbent, conducts on-going training for employees and the general public.
Depending upon area of assignment, work may involve supervising and coordinating the activities of professional, technical, and/or clerical personnel. Work is reviewed by an administrative superior through conferences, written reports and evaluation of program achievements.
Develops and implements or oversees implementation of public information and educational programs.
Develops or oversees development of mass media campaigns for the dissemination of information.
Develops or oversees development of comprehensive training programs and course outlines to ensure dissemination of accurate information.
Develops educational wellness curricula and health promotion information.
Delivers community presentations to target groups.
Networks with support groups and community providers to coordinate presentation opportunities.
Plans and conducts or oversees conduct of educational conferences and workshops with public and private groups.
Provides training to professional and non-professional staff and other employees.
Serves as liaison between governmental officials to ensure coordination of educational programs.
Maintains training records, instructional and educational materials.
Prepares comprehensive and statistical training reports.
Evaluates effectiveness of training courses and programs.
Attends meetings and community functions and assists in various planning initiatives.
Performs related work as required.
KNOWLEDGE, ABILITIES AND SKILLS
Considerable knowledge of the principles and methods of planning public education projects and program administration.
Considerable knowledge of the principles and practices of public communication and education.
Knowledge of research techniques and sources of available published information useful in the development of training programs.
Knowledge of English usage and the requirements of press and media broadcasts.
Ability to present classroom instruction and discussion sessions.
Ability to effectively network with support groups and community providers to coordinate presentation opportunities.
Ability to develop, analyze and evaluate training courses and educational programs.
Ability to plan, implement, and coordinate educational and promotional programs.
Ability to work independently with minimal supervision.
Ability to express ideas effectively, both orally and in writing.
Ability to use a personal computer and basic office automation software.
Ability to serve the public and fellow employees with honesty and integrity in full accord with the letter and spirit of BrowardCounty's Ethics and Conflict of Interest policies.
Ability to establish and maintain effective working relationships with the general public, co-workers, elected and appointed officials and members of diverse cultural and linguistic backgrounds regardless of race, color, religion, age, gender, ethnicity, disability, sexual orientation, marital status or political affiliation.
Skill in the use of photographic and video equipment.
REQUIRED EXPERIENCE AND TRAINING
Bachelor’s degree from an accredited four (4) year college or university with major course work in public relations, communications, marketing or field related to assignment; four (4) years experience in the development and implementation of public information programs, including aspects of public relations, media relations, internal and external communications, community relations, and marketing, or any equivalent combination of relevant training and experience.
Depending upon the area of assignment, may be required to have a valid Florida driver’s license and to be able to obtain and maintain authorization to drive on County business.
Bargaining Unit: Government Supervisors Association - (Professional Unit)
FLSA Status: Exempt
Code of Ethics Certification: No
Class Spec. Estab./Revised: E05/94; R10/94; R09/05