Class
Code: 0932
PORT
NATURE OF WORK
This is highly responsible professional and administrative
work in planning, organizing and directing the activities of the Port
Everglades' Business Development Division.
Work involves responsibility for administering programs to
achieve cargo growth in containers, breakbulk,
neo-bulk and bulk cargoes, as well as programs to attract and retain cruise
line business. Position incumbent uses
independent judgment in developing business strategies to attract new shipping
line services and a high level of inter-modal railroad and trucking services,
as well as developing an overall corporate and community relations
communications and advertising strategy. Work is reviewed periodically through
conferences, written reports and attainment of goals and objectives.
ILLUSTRATIVE TASKS
Directs the operation of the Business Development Division,
including trade development, cruise marketing, and
corporate and community relations.
Develops and implements programs to increase all cargo vessel
trade; negotiates service agreements and rates with inland transportation
companies on behalf of Port Everglades interests.
Plans sales activity in cargo area, including coverage of all
major importers, exporters, custom house brokers, freight forwarders and
related industry in
Makes budgetary recommendations and prepares the division
budget.
Receives concerns and/or requests from cargo lines, cruise
lines, stevedoring firms, terminal operators, and representatives of other port
users and clients; evaluates issues; interfaces with Port operational staff to
resolve problems.
Entices owners and/or operators of liner services and cruise
lines to take advantage of doing business in Port Everglades by providing
up-to-date marketing and trade statistical analysis.
Maintains liaison with Marketing/Sales Directors of shipping
lines, railroads, trucking firms serving Port Everglades and owners and/or
operators of all breakbulk and container services.
Assists in the development of effective sales, marketing and
advertising campaigns.
Plans and conducts presentations, receptions and Port tours
to current and potential users.
Represents the Port at various conferences and joint Port
functions.
Performs related work as required.
KNOWLEDGE, ABILITIES AND SKILLS
Thorough knowledge of the current principles, practices and
procedures of the maritime industry and marketing.
Thorough knowledge of the regulatory requirements applicable
to the industry.
Thorough knowledge of multi-modal transportation pricing and
tariffs.
Thorough knowledge of sales and marketing techniques.
Considerable knowledge of the principles, practices and
procedures of supervision, organization and administration.
Ability to analyze marketing and trade statistical data.
Ability to plan, implement and coordinate marketing
strategies and programs.
Ability to express ideas effectively, both orally and in
writing.
Ability to serve the public and fellow employees with honesty
and integrity in full accord with the letter and spirit of
Ability to establish and maintain effective working
relationships with the general public, co-workers, elected and appointed
officials and members of diverse cultural and linguistic backgrounds regardless
of race, color, religion, age, gender, ethnicity, disability, sexual orientation,
marital status or political affiliation.
REQUIRED EXPERIENCE AND TRAINING
Graduation from an accredited four year college or university
with major course work in business or public administration, marketing,
transportation or related field; six (6) years progressively responsible
experience in the maritime industry including four (4) years high level
supervisory and administrative experience; or any equivalent combination of
relevant training and experience.
GENERAL INFORMATION
Bargaining Unit: Unrepresented
FLSA Status: Exempt
Code of Ethics Certification: Yes
Work Locations: Port
Class Spec Estab./Revised: E 11/94 R10/07